We love to hear from new clients asking us to support their brand, a job we relish as it gives us the opportunity to look at it with a fresh set of eyes! Taking on an established brand and creating new work for it gives us the opportunity to refine design elements, a practice that works well for clients who may not have the time or budget to embark on a full brand redesign.
This was the case for Vanessa, a lactation and early years parenting expert, who has just opened The Parent and Baby Clinic in Wadhurst, East Sussex, offering specialist workshops and consultations for new mums and dads.
Vanessa decided she wanted to update her business’ brand colour palette to match her beautifully decorated home consultation room, create updated business stationery, including a roll fold information leaflet, gift vouchers, business cards and social media templates. Vanessa’s logo was also neatly redrawn and supplied in formats that could be used for print, web and social media.
Elements from the consultation room decor, such as stars and triangles were subtly used on stationery along with the addition of a contemporary, script font, in order to soften the branding and make it more friendly and appealing.
Vanessa successfully launched her beautiful and calming consulting space, The Parent and Baby Clinic near Tunbridge Wells in September, offering specialist and trustworthy guidance and support on practical and emotional aspects of early parenting.
If you’d like us to take a look at creating new business stationery, brochures or design a website using your existing branding, please get in touch.