Fresh identity for an ethical start-up.

Wild Iris Spa offers luxury wellbeing and beauty treatments at the pioneering Flimwell Park centre, set in the heart of beautiful East Sussex woodland.

Owner Emma uses natural products and only aligns with brands who share her ethos on authenticity and wellbeing. She describes her treatments as nourishing the ‘skin and the soul.’

We took Emma’s ecological focus as a starting point for collating the Wild Iris brand. The spa’s woodland setting aligns closely with this and informed the earthy palette and terrestrial icons we used to represent each strand of the spa’s offer.

We also created their Squarespace website and a digital and printed treatment menu. Throughout all collateral there is a spacious and refined layout that reflects the clean lines, brightness and tranquility of the building.

Identity Web Print